Luke was diagnosed with celiac disease when he was 7 years old. His range of tortilla chips reads like a who’s who of superfoods. Every chip is made with Luke’s unique combination of supergrains (corn, brown rice, millet, quinoa and amaranth) and a special blend of cold pressed vegetable oils. Then come the list of celebrities, including Kale, Chia Seeds, Himalyan Pink Salt, Flax Seeds and a protein-rich Blue Corn. There’s almost nothing else on the ingredients list and definitely none of the weird additives or flavours and long pharmaceutical words you find in normal crisps or chips.